Digital transformation (DX) is a trend that continues to sweep across industry sectors, supporting the shift from physical to digital assets and the adoption of new data-driven business models. Countless internet brands — including Amazon, Netflix, Airbnb and Uber — have already redefined business models in their respective industries, and organizations around the globe are moving towards new approaches to compete with these agile market entrants in order to meet the evolving needs of their customers.

Read the article by Michael Segal here.